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Your Book isn't an Easter Egg, and That's a Good Thing
When you go into a bookstore, it can feel like going on an Easter Egg hunt. You're surrounded by small, colourful objects that surprise...
Molly L.
Apr 92 min read
3 views
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Top 5 Easy Ways to Market a Book Before You Have One
If an author publishes a book and nobody is there to read it, does it make an impact? Many authors complain about marketing. It feels so...
Molly L.
Mar 123 min read
6 views
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Writing a book when you're "not a writer yet"
If I had a nickel for every time someone said "I'd love to write a book, but I'm not a writer," I'd have enough money for a secret...
Molly L.
Feb 173 min read
1 view
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Why do people hire ghostwriters or co-writers?
Ghostwriting and cowriting programs can help you solve writing puzzles. Imagine this: you've decided to write that book you've been...
Molly L.
Feb 84 min read
3 views
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Should you write to market? A debut authors' guide
Writing to market can provide financial gain, but is it worth it? If you spend enough time on book publishing forums, you will encounter...
Molly L.
Jan 314 min read
2 views
0 comments


What makes a book a bestseller?
What makes a book a bestseller? "Bestselling Author." Those words sound like a dream come true. They tell the world that your book is...
Molly L.
Jan 84 min read
10 views
0 comments


Would you be better off writing?
Authors are pulled in a dozen directions. We’re asked to consider branding, social media posts, marketing, connecting with influencers,...
Molly L.
Oct 9, 20242 min read
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What is good and enough in writing?
Have you ever worried that your work isn’t good enough? I posed this question to the members of our Nestbuilder author community and our...
Molly L.
Oct 3, 20243 min read
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Navigating the Publishing Publishing Process: Understanding your Options as an Author
Do you already know what publishing path you're on, or are you still deciding? On August 9th, Molly published a blog post about...

Colleen McCubbin
Aug 28, 20242 min read
19 views
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And the nominees are ...
Congratulations to three Siretona authors who have been shortlisted in Canada's The Word Awards 2022! We are so proud of you! The Dog...

Colleen McCubbin
Mar 5, 20191 min read
36 views
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Five Pillars of Publishing (plus one)
At Siretona, we think producing a book is the easy part, and that lands somewhere in the middle of the whole publishing process. We...

Colleen McCubbin
Mar 5, 20193 min read
27 views
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