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Molly L.
Jan 223 min read
Humanity: The number one thing that actually sells books
In the indie publishing world, humanity means everything. Humanity is the number one thing that sells books. Numbers don't buy books.
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Molly L.
Jan 154 min read
How to build a body of work to support your book
Introduction When I talk to authors at conferences or on calls, many say they are working on long projects. They mention novels,...
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Molly L.
Jan 84 min read
What makes a book a bestseller?
What makes a book a bestseller? "Bestselling Author." Those words sound like a dream come true. They tell the world that your book is...
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Molly L.
Jan 23 min read
Plan your writing life in 2025 with 5 simple questions
The start of a new year is always an exciting time. At Siretona Creative, Colleen is preparing her team for a busy and fulfilling year....
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Molly L.
Dec 18, 20241 min read
Siretona Creative 2024 in Review
Just a few of the books we helped bring to the world in 2024. Siretona Creative had a thrilling, busy 2024. We have published over 50...
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Molly L.
Dec 13, 20243 min read
Flipping the Script on Book Marketing
At the end of April 2024, we hosted four free marketing-focused events. We hosted three conversational workshops to help authors make...
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Molly L.
Dec 3, 20243 min read
Who is involved in publishing a book?
Publishing is a complicated industry. Most of it is controlled by a few companies. At the same time, self-publishing is more popular than...
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Molly L.
Nov 20, 20242 min read
Why is a Book like a Christmas Pudding?
My newsletter last week told a story about Christmas Pudding. I thought this would be a silly, charming story. It was! In fact, Colleen...
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Molly L.
Nov 13, 20246 min read
Can you publish a book by Christmas?
As I write this, it’s the middle of November. Halloween decorations have come down. Snow and fog hang in the air. Children start to form...
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Colleen McCubbin
Nov 6, 20241 min read
If These Walls Could Speak
Last week my siblings and I have moved my parents from NW Saskatchewan to SE Saskatchewan. After 26 years of living in my mother's...
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Molly L.
Oct 31, 20242 min read
You have the Makings of a Memoir
When most people imagine a memoir writer, they tend to imagine a celebrity, someone who overcame tragedy, or someone who completed an...
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Molly L.
Oct 23, 20243 min read
How Devotionals Can Transform Your Spiritual Journey
Have you ever felt like your spiritual routine needs refreshing? You go through prayers, scripture readings, and reflections, and it all...
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Molly L.
Oct 16, 20242 min read
What is the difference between self-publishing and boutique publishing?
A hundred years ago, if you wanted to write a book, you had two options. People with wealth could self-publish their books. Everyone else...
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Molly L.
Oct 9, 20242 min read
Would you be better off writing?
Authors are pulled in a dozen directions. We’re asked to consider branding, social media posts, marketing, connecting with influencers,...
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Molly L.
Oct 3, 20243 min read
What is good and enough in writing?
Have you ever worried that your work isn’t good enough? I posed this question to the members of our Nestbuilder author community and our...
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Molly L.
Sep 25, 20243 min read
An Author’s Practical Guide to Hospitality
Our past couple of blog posts have discussed different approaches to relationships between independent authors and the audiences who read...
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Molly L.
Sep 19, 20243 min read
Why Marketing Books is Hospitality
Hospitality might bring to mind luxury experiences, but you don't need them to be hospitable to your readers. Marketing books can be...
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Molly L.
Sep 12, 20242 min read
Marcia's Picks: Poetry
Marcia Lee Laycock ran a poetry course for us in August. She led her students through several types of poetry. These are some of the...
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Molly L.
Sep 11, 20242 min read
Marcia's Picks: Flash Fiction
Marcia's Flash Fiction students wrote these stories for their assignments. She selected them to be featured on our blog. Thank you,...
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Molly L.
Sep 6, 20242 min read
How Authors Become Spotlights
"I don’t want to be annoying.” Sometimes, authors tell me this. They worry that promoting their work will make them look self-centered,...
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